Digital Solutions LLC

Services

The full acquisition and retention stack, operated by one team.

Four disciplines that most companies buy from four different vendors. We build them as a single system, because that is the only way the data, the messaging and the economics stay coherent.

01 · Funnels

Funnel design & development

Every page a prospect sees between the first ad impression and the confirmed order — designed, built, instrumented and tested.

We build on the client's existing platform where it makes sense, and replace it where it is holding conversion or page speed back. Pages are versioned, split-tested against a control, and the winner is rolled out deliberately rather than by feel.

Page types we ship

  • Lead capture and opt-in pages
  • Webinar and live-event registration flows
  • Long-form sales pages and VSL pages
  • Application and qualification forms
  • Checkout, order bump and upsell sequences
  • Thank-you, onboarding and member-area entry points

Optimisation

  • A/B and multivariate split testing with statistical winner declaration
  • Page speed and Core Web Vitals work
  • Mobile-first layout and form-friction reduction
  • Offer and price-presentation testing

02 · CRM

CRM & marketing automation

One customer record, from the first click to renewal — and the automation layer that acts on it.

Fragmented contact data is the most expensive problem in this industry: the same person is emailed twice, called by two closers, or never followed up at all. We consolidate the record, define the tagging taxonomy, and build the lifecycle campaigns and sales pipelines on top of it.

Architecture

  • CRM setup, migration and data clean-up
  • Tagging taxonomy, custom fields and segmentation logic
  • Smart lists and audience definitions used across channels
  • Deduplication and suppression management

Campaigns & workflows

  • Email broadcast and lifecycle sequences
  • SMS and messaging broadcasts, with consent handling
  • Event and launch sequences, scheduled across time zones
  • Sales pipelines, opportunity stages and closer assignment
  • Deliverability: domain authentication, warm-up, list hygiene

03 · Advertising

Advertising & media buying

Paid acquisition managed against revenue, not against platform-reported conversions.

Creative is the largest lever in this category, so it is treated as a production line rather than an occasional project: a steady flow of concepts, hooks and formats tested at low budget, with winners scaled. Reporting reconciles ad spend against actual booked revenue.

Media

  • Campaign structure, budget allocation and daily management
  • Audience, placement and bidding strategy
  • Scaling and retention of profitable campaigns
  • Retargeting and exclusion architecture

Creative & tracking

  • Concept, script and hook development
  • Video and static creative production and iteration
  • Server-side event tracking and conversions API setup
  • UTM governance and multi-touch attribution

04 · Data & operations

Data, reporting & internal tooling

The numbers the business is actually run on, plus the internal tools the team uses every day.

Platform dashboards disagree with each other and with the bank account. We consolidate advertising, CRM and payment data into one reporting layer so that cost per acquisition, cash collected and cohort performance are read from a single source.

Reporting

  • Consolidated revenue, spend and margin reporting
  • Cohort and payment-plan performance
  • Sales team and closer performance reporting
  • Scheduled reporting cadence, not ad-hoc requests

Operations

  • Internal tools for sales, support and finance teams
  • Integrations between CRM, payment and communication platforms
  • Payment, billing and reconciliation support
  • Customer support tooling and workflow design

Engagement model

How an engagement is structured.

Assessment

A fixed-scope review of the current stack, traffic and data, ending in a written architecture and a prioritised plan. Delivered before any long-term commitment.

Build

A defined project with deliverables and dates: the systems in the plan are built, migrated and validated against live traffic.

Operate

An ongoing retained engagement in which we run the stack day to day, report on a fixed cadence, and continue to test and improve it.

All engagements are governed by a separate written service agreement. This website is informational and does not itself constitute an offer or a binding proposal. See our Terms of Service.

Start with the assessment.

Send us the shape of your business and we will tell you where the leverage actually is.

Contact us